Ever-changing oilfield conditions are driving operators to find creative ways to drill more efficiently and survive the low-cost environment. When looking for inspiration from other industries, we find that best-in-class engineering teams effectively balance analytics, physical testing, and simulation. They have built smart analytics solutions upon a solid foundation of data generated by simulations, validated by well-coordinated physical test plans. They continuously refine the test plan, simulation models and analytical processes to maximize the value of lessons learned throughout the process.

Join the International Association of Directional Drilling (IADD) and our planning committee at the Applied Drilling Dynamics—Beyond Measurement Topical Forum, where we’ll explore the importance of drilling dynamics and the value associated with it. A mixture of presentations and panel discussions will highlight historical case studies, current industry best practices and emerging technologies, culminating in a vision of where the industry needs to be with regards to data collection, analytics and modeling.